RIDE COMMAND
Privacy Notice

2. HOW WE MAY USE INFORMATION WE COLLECT

We may use the information we collect in connection with RIDE COMMAND for the following purposes, including to:

• Provide, maintain, protect, and improve our vehicles, products, services, websites, and mobile applications, including RIDE COMMAND. This may include, for example, customizing them to your preferences or interests, making them more compatible with your technology, or otherwise making them easier to use; analyzing how they are used; and evaluating, maintaining, and improving their performance, effectiveness, security, and safety.
  
  
• Develop new vehicles, products, services, websites, and mobile applications.
  
  
• Process payments and transactions, where applicable.
  
  
• Promote our vehicles, products, services, websites, and mobile applications, including RIDE COMMAND. This may include, for example, developing and providing promotional and advertising materials about the Polaris family of brands that may be of interest to you; analyzing the effectiveness of those materials; and customizing and improving them. This may also include targeted advertising.
  
  
• Communicate and manage our relationship with you. This may include, for example, providing you information about our vehicles, products, services, websites, and mobile applications, and your interactions with us; responding to questions, inquiries, and service requests that you make; customizing and improving our communications with you and analyzing their effectiveness; communicating with you about, and administering your participation in, sweepstakes, contests, surveys, promotions, events, and similar activities.
  
  
• Address warranty claims and provide vehicle and product service and support. This may include, for example, investigating, validating, responding to, and administering warranty claims; providing vehicle and other product service and maintenance information and support; and providing recall and safety bulletin information.
  
  
• Address legal issues.This may include, for example, obtaining legal advice and establishing, exercising, or defending legal claims; complying with laws, regulatory requirements, contractual requirements, court orders, other legal process or obligations, or lawful requests from public and government authorities; detecting, preventing, and responding to fraud, intellectual property infringement, security issues, violations of our agreements (including the RIDE COMMAND Terms of Service), violations of law, or other misuse of our vehicles, products, services, websites, or mobile applications; and protecting the safety, rights, welfare, or property of Polaris, you, or others.

We may also use your information for other internal Polaris business operations as permitted by applicable law, and other uses consistent with the context in which the information was collected or with your consent.

We may de-identify or aggregate any of the information we collect and use it for any lawful purpose, including for research and product-development purposes. Such information will not identify you individually.

Communications. Communications with you in connection with these uses may be via different methods, such as mail, telephone, email, text message, social media, or other electronic messages, or via our websites, mobile applications, and online services.

3. HOW INFORMATION WE COLLECT MAY BE SHARED

Information You May Share

Certain RIDE COMMAND features let you share information with others, such as your profile name, profile photo, phone number, location and ride information, and certain actions you take within RIDE COMMAND. Remember that when you share information publicly, it may be indexable by search engines. RIDE COMMAND provides you with different options on sharing your information.

Information We May Share

We may share your information as follows:

• Polaris brands and companies. We may share your information among the Polaris family of brands and companies, including Polaris Inc. subsidiaries and affiliates, which may be located in other countries. We may share your information among the Polaris family of brands and companies for various purposes, including, for example, to promote vehicles, products, and services from the Polaris family of brands and companies, and for research and development purposes.
• Vendors. We may share your information with third parties who provide services to us, such as website and mobile application hosting, data analysis, IT services, payment processing, fraud monitoring, services related to product development and maintenance, and communications, marketing, and online and offline advertising services.
• Dealers and other business partners. We may share certain information with our dealers, distributors, and other business partners for various purposes, including, for example, in connection with the service or maintenance of your Polaris vehicles, products, or services, including RIDE COMMAND, or to otherwise help them serve you better; to provide you with warranty, recall, and service information; and to provide you information about vehicles, products, services, or promotions that may be of interest to you.  Our independent dealers, distributors, and business partners are separate legal entities with their own privacy practices. For questions about the privacy practices of an independent dealer, distributor, or business partner you interact with, including how to opt out of marketing communications from them, please contact them directly.
• Legal reasons. We may share your information with third parties when we have a good faith belief that disclosure is necessary to: obtain legal advice or establish, exercise, or defend legal claims; comply with laws, regulatory requirements, contractual obligations, court orders, other legal process or obligations, or lawful requests from public and government authorities; detect, prevent, or respond to fraud, intellectual property infringement, security issues, violations of our agreements (including the RIDE COMMAND Terms of Service), violations of law, or other misuse of our vehicles, products, services, websites or mobile applications; protect the safety, rights, welfare, or property of Polaris, you, or others, as required or permitted by applicable law.

• Business transfers. We may share your information with third parties in connection with any reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of our business, assets, or stock (including in connection with any bankruptcy or similar proceedings).

• With your consent. We may share your information with third parties when we have your consent to do so.

We may share de-identified or aggregated information internally and with third parties for any lawful purpose. Such information will not identify you individually.

4. THIRD-PARTY SITES AND PLUGINS

RIDE COMMAND may contain links to external websites, mobile applications, or third-party services that are not operated by Polaris, and plugins from social media platforms and other third parties. An example of a social media plugin is the Facebook “Like” button. We provide these links and plugins as a service and do not imply any endorsement of the related websites, mobile applications, third-party services, or social media platforms (“Third-Party Sites”), nor any association with their operators, and we are not responsible for the privacy or other policies or practices of those Third-Party Sites. To learn about the information collected by Third-Party Sites, please visit their privacy notices.

5. INFORMATION SECURITY

Polaris maintains technical and organizational security measures designed to help protect the information collected through RIDE COMMAND from unauthorized access, disclosure, alteration, or destruction. Unfortunately, no data transmission or storage system is 100% secure or error free, and we cannot guarantee the security of the information we collect.

6. DATA RETENTION

We retain your personal information as long as necessary to fulfill the purposes outlined in this Notice unless a longer retention period is required or allowed by law.

To determine the period for which your personal information will be retained, Polaris considers criteria such as: (i) the nature of our relationship with you and the types of vehicles, products, or services we have provided to you, or you have requested; (ii) the sensitivity of the information and the purposes for which it was collected; (iii) the nature and timing of your interactions with us (including with our websites, mobile applications, online services, communications, etc.); (iv) any applicable legal or contractual requirements to retain information for a certain period of time, including any retention obligations related to actual or potential litigation or government investigations; and (v) the impact on the vehicles, products, and services we provide if the relevant information were deleted.

7. CHOICES AND RIGHTS

Choices. You have certain choices about the information you provide and how it is used and shared. For example, you can:

• Choose not to provide certain information requested. Please note that not providing such information may limit RIDE COMMAND functionality.
• Review and control certain types of information tied to your RIDE COMMAND Account.
• Adjust how the Profile associated with your RIDE COMMAND Account appears to others.
• Control with whom you share information through your RIDE COMMAND Account.
• Choose to receive or stop push notifications relating to the Mobile App at any time. Push notifications are messages that are sent to the mobile device on which you have the Mobile App installed to alert you about, for example, recommended service on vehicles you have added to your Garage within the Mobile App.
• Adjust the location settings of your mobile device at any time to control whether your device communicates location information to the Mobile App, and you may have the option to adjust the location permissions within the Mobile App itself. Device location may be derived from your device’s Wi-Fi, Bluetooth, and other device settings. See your device settings for more information.  Please note that not providing location information may limit certain RIDE COMMAND functionality.
• If your vehicle is equipped with RIDE COMMAND+ features (formerly known as RIDE COMMAND connected services), or otherwise has a privacy settings screen on its infotainment unit and transmits vehicle geolocation and certain vehicle and usage information to Polaris when connected to the internet, you may disable the collection of that information as described in the Location Information section, above.  Please note that, if you disable the collection of that information you may lose certain functionality, as described in the Location Information section, above.   
• Choose to opt out of marketing communications from us. Depending on applicable law where you live and your relationship with us, you may be automatically subscribed to marketing emails or need to sign up for them to receive them. You may opt out of receiving marketing emails by using the unsubscribe information in the marketing emails you receive. You may also opt out of receiving marketing communications by submitting a request at https://www.polaris.com/en-us/contact-support/, or by submitting a request to us using this request form and selecting “Unsubscribe from marketing emails” as the request type.
  In your request, please include your first and last name, the brands and types of marketing communications you would like to opt out of, and your contact information relevant to those communications (e.g. mailing address for postal mail or email address for email). Please note that you may not be able to opt out of receiving non-marketing communications. Some examples of non-marketing communications include: communications about an order or transaction; customer-service communications; and service or recall information.
  
  

Rights. Depending on where you reside (for example, if you are a United States resident and reside in California, Colorado, Connecticut, or Virginia), you may have one or more rights with respect to your personal information, which may apply differently in different circumstances, and may be limited by applicable law. Examples of such rights include: rights to correct, delete, or obtain a copy of your personal information (or information about the categories of your personal information that we have collected); the right to data portability; rights to withdraw consent for, object to, or restrict certain processing of your personal information and the right to opt of sharing of personal information for targeted advertising. You may exercise these rights by submitting a request to us using this request form.

Please Note: To opt out of sharing of personal information for targeted advertising that takes place via cookies and similar technologies on one of our Sites, please visit the “Your Privacy Choices” or “Cookie Preferences” link on that Site. If you visit the Site from multiple browsers, you will need to access the link from each browser to opt out for that browser. To opt out of sharing of personal information for targeted advertising that does not take place via cookies and similar technologies, please submit a request using this request form. 

Requests to exercise these rights are subject to our ability to reasonably verify your identity and request in light of the personal information relevant to the request and the requirements in applicable law. Please note that we may ask for additional information to verify your request, including verification of your email address, before responding to your request. Please see our request form for more information about our verification process. 

An authorized agent may initiate a request to exercise these rights on your behalf using this request form, but we will require written proof that the authorized agent has been authorized to act on your behalf or a copy of the power-of-attorney document granting that right. To the extent legally permitted, we may also require that you directly verify the identity and authority of the authorized agent. 

If we deny your request to exercise your rights with respect to your personal information, you may appeal our decision, by using this request form and selecting "Apperal right request rejection" under "Request Type."

For more information about the rights of California residents and how to exercise them, please see section 8, ADDITIONAL INFORMATION FOR CALIFORNIA RESIDENTS, below.

For more information about the rights of residents of the European Economic Area and Switzerland and how to exercise them, please see section 9, ADDITIONAL INFORMATION FOR RESIDENTS OF THE EUROPEAN ECONOMIC AREA AND SWITZERLAND, below.

8. WHERE WE PROCESS INFORMATION

We may process your information in the United States and other locations around the world. Those countries may not have the same level of protection for your personal information as your country. By using RIDE COMMAND or providing us your information, you acknowledge and understand that your information will be transferred to and processed in the United States and these other countries.

9. VEHICLE SALE OR TRANSFER

If you sell or transfer your vehicle, you are responsible for deleting your information, such as waypoints and saved places, from it. If you do not do so, the information may be accessible to future users of the vehicle.

10. MINORS

We do not knowingly collect information from individuals under the age of 13. RIDE COMMAND is not directed to individuals under the age of 13, and we request that individuals under the age of 13 not provide personal information through RIDE COMMAND.

However, the RIDE COMMAND+ Connected Vehicle Plug-In is available to be purchased by a parent and installed on certain youth vehicles. The RIDE COMMAND Parent/Guardian Privacy Notice applies to the activation of RIDE COMMAND+ features on a youth vehicle.

11. UPDATES TO THIS NOTICE

We may change this Notice. Please review the “Last Updated” legend at the top of this page to see when this Notice was last revised. Any changes to this Notice will become effective when we post the revised Notice on this Site. Your use of RIDE COMMAND following these changes means that you accept the revised Notice.

12. CONTACTING US

If you have any questions about this Notice, please contact us using the contact information below:

For residents of the European Economic Area or Switzerland, our contact information is:

By mail: Polaris Sales Europe SARL, Place de l’Industrie 2 1180 Rolle – Switzerland,
Attention:  Data Protection Officer

By email: [email protected]

For all others, our contact information is:

By mail: Polaris Industries Inc., 2100 Hwy 55 Medina, MN 55340,

Attention: Legal Department

By email: [email protected]

By phone: 1-800-POLARIS (Monday to Friday, 8 am – 6 pm Central Time)

13. ADDITIONAL INFORMATION FOR CALIFORNIA RESIDENTS

Categories of Personal Information We Collect

During the past twelve months, we have collected the following “Categories” of “Personal Information,” as defined in the California Consumer Privacy Act of 2018 and related regulations (“CCPA”):

• Identifiers

Examples: Name, postal address, online identifier, internet protocol address, email address, social security number, driver’s license number, or other similar identifiers

• Categories of Personal Information in California Civil Code Section 1798.80(e)

Examples: Name, signature, social security number, physical characteristics or description, address, telephone number, driver’s license number, insurance policy number, education, employment, employment history, or financial information

• Characteristics of Protected Classifications under California or Federal Law

Examples: Race, national origin, age (over 40), gender, marital status, or military and veteran status

• Commercial Information

Examples: Records of vehicles, products or services purchased, obtained, or considered; or other purchasing or consuming histories or tendencies

• Internet or Other Electronic Network Activity Information

Examples: Browsing history, search history, and information regarding your interaction with an internet website, application, or advertisement

• Geolocation Data

Examples: Precise geolocation data from your mobile device or vehicle, collected as described in this Notice

• Audio, Electronic, Visual, or Similar Information

Examples: Photos, videos, service call recordings, or facility camera footage

• Professional or Employment-Related Information

Examples: Occupation, job title, or professional association membership information

• Inferences Drawn from Personal Information

Examples: Information about your preferences or likelihood to purchase our vehicles, products, or services

• Sensitive Personal Information
  

Examples: Social security number, driver’s license number, account login information, precise geolocation data, or racial or ethnic origin 

We may not collect all of the examples of each Category of Personal Information listed above through RIDE COMMAND, but we may collect them in other contexts and combine them with the Personal Information we collect through RIDE COMMAND. Please see the Polaris Privacy Notice for more information about our collection of Personal Information in other contexts.

We retain each of these Categories of Personal Information for as long as necessary to fulfill the purposes outlined in this Notice unless a longer retention period is required or allowed by law. To determine the period for which your Personal Information will be retained, Polaris considers criteria such as those described in section 6, DATA RETENTION, above. 

How We Collect Personal Information

We collect Personal Information from the following categories of sources:

• You or Your Devices. We collect Personal Information that you provide us, and we collect Personal Information directly from your devices, vehicles, products, or interactions with us, including through our websites, mobile applications, vehicles, products, services, and communications.
• Vendors. We receive Personal Information from the third parties who provide services to us.
• Dealers & Other Business Partners. We receive Personal Information from our dealers, distributors, and other business partners.
• Publicly Available Sources. We receive Personal Information from publicly available sources, including, for example, information that is submitted in a public forum, such as a blog, website, social network, or chat room; and information from government authorities and public databases.
• Consumer Data Resellers

How We Use Personal Information

We collect and use the Categories of Personal Information listed above for the following categories of business and commercial purposes:

• Providing Products & Services. We use Personal Information to provide, maintain, protect, and improve our vehicles, products, services, websites, and mobile applications, including RIDE COMMAND; and to develop new vehicles, products, services, websites, and mobile applications. This may include, for example: customizing our vehicles, products, services, websites, and mobile applications to your preferences or interests; making them more compatible with your technology; or otherwise making them easier to use; analyzing how they are used; and evaluating, maintaining, and improving their performance, effectiveness, security, and safety.
• Processing Payments & Transactions. We use Personal Information to enable or process payments and transactions you make.
• Marketing. We use Personal Information for marketing purposes, such as developing and providing promotional and advertising materials that may be of interest to you; analyzing the effectiveness of those materials; and customizing and improving them.
• Communicating & Managing Our Relationship with You: We use Personal Information to communicate and manage our relationship with you. This may include, for example, providing you information about our vehicles, products, services, websites, and mobile applications, and your transactions with us; responding to questions, inquiries, or service requests that you make; customizing and improving our communications with you and analyzing their effectiveness; communicating with you about, and administering your participation in, sweepstakes, contests, surveys, promotions, events, and similar activities.

• Warranty & Support Purposes. We use Personal Information to address warranty claims and provide vehicle and product service and support. This may include, for example, investigating, validating, responding to, and administering warranty claims; providing vehicle and other product service and maintenance information and support; and providing recall information.

• Legal Reasons. We use Personal Information to address legal issues. This may include, for example, obtaining legal advice or establishing, exercising, or defending legal claims; complying with laws, regulatory requirements, contractual obligations, court orders, other legal process or obligations, or lawful requests from public and government authorities; detecting, preventing, and responding to fraud, intellectual property infringement, security issues, violations of our agreements, violations of law, or other misuse of our vehicles, products, services, websites, or mobile applications; and protecting the safety, rights, welfare, or property of Polaris, you, or others.
• Deidentification. We de-identify and aggregate Personal Information and use it for any lawful purpose.
• Other Purposes with Notice. We may use Personal Information for other purposes for which we provide specific notice when the information is collected.

How We Disclose Personal Information

During the past twelve months, we have disclosed for a business purpose, as described in this Notice, each of the Categories of Personal Information listed above. We have disclosed Personal Information to the following categories of third parties:

• Polaris Brands & Companies. We share Personal Information among the Polaris family of brands and companies, including Polaris Inc. subsidiaries and affiliates.
• Vendors. We share Personal Information with the third parties who provide services to us.
• Dealers & Other Business Partners. We share Personal Information with our dealers, distributors, and other business partners.
• Third Parties for Legal Reasons. We share Personal Information with third parties, including government entities, for the Legal Reasons described above, including in connection with a merger, sale, or asset transfer.
• Third Parties for Business Transfers. We share Personal Information with third parties in connection with any reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of our business, assets, or stock (including in connection with any bankruptcy or similar proceedings).
• Third Parties with Consent. We share Personal Information with third parties for whom you have given us permission to share your Personal Information. This includes third parties and members of the public who can see content that you choose to post or share through RIDE COMMAND.
  
  

We have disclosed (or may disclose to the extent necessary or appropriate) for a business purpose each of the categories of Personal Information described above to each of these categories of third parties.

Sale of Personal Information

During the past twelve months, we have not sold Personal Information as we understand the definition of a “Sale” under the CCPA. We disclose and share Personal Information as described in this Notice, including when we allow select third parties to place cookies and similar technologies on our Sites to provide us analytics and advertising services.

Sharing of Personal Information for Targeted Advertising 

During the past twelve months, we have shared for targeted advertising (also known as cross-context behavioral advertising) Personal Information from the following Categories of Personal Information: Identifiers, Internet or Other Electronic Network Activity Information, Commercial Information, Characteristics of Protected Classifications under California or Federal Law (e.g. gender), Professional or Employment-Related Information (e.g. occupation), and Inferences Drawn from Personal Information. We share Personal Information for targeted advertising with vendors who provide us advertising services to deliver to our customers and prospective customers advertising that may be of greater interest to them, and to evaluate the performance of our advertising campaigns. We do not have actual knowledge that we have shared for targeted advertising the Personal Information of consumers under 16 years of age. 

Use of Sensitive Personal Information 

We may use or disclose Sensitive Personal Information (such as precise geolocation information about your riding activity and information regarding racial or ethnic origin) for certain purposes that you have the right to limit, such as tailoring promotional and advertising materials to be more relevant to you. For information about how to exercise your right to limit, please see the California Privacy Rights section, below. 

The CCPA Regulations identify, in Section 7027(m), certain purposes for which you do not have the right to limit our use or disclosure of Sensitive Personal Information. Examples of those purpose include: (i) providing the goods and services reasonably expected by an average consumer who requests them; (ii) preventing, detecting, and investigating security incidents concerning Personal Information; (iii) resisting and prosecuting malicious, deceptive, fraudulent, or illegal actions directed at Polaris; (iv) protecting the physical safety of natural persons; (v) verifying, maintaining, improving, upgrading, or enhancing the quality or safety of our products or services; and (vi) collecting or processing Sensitive Personal Information where such collection or processing is not for the purpose of inferring characteristics about a consumer. 

California Privacy Rights

California residents have the right to make certain requests about their Personal Information under the CCPA. Specifically, if you are a California resident, you may request that we:

• Provide access to and/or a copy of Personal Information we have about you;
• Provide you information about: the Categories of Personal Information we have collected about you; the categories of sources of such information; the business or commercial purpose for collecting selling or sharing Personal Information; and the categories of third parties to whom we disclose Personal Information;
• Delete Personal Information we have about you, subject to the exceptions set out in the CCPA;
• Correct inaccurate Personal Information that we maintain about you:
• Opt out of sharing of Personal Information for targeted advertising (also known as cross-context behavioral advertising); or 
• Limit certain uses and disclosures of Sensitive Personal Information, as described in the Use of Sensitive Personal Information section, above. 

You may exercise these rights by submitting a request to us using this request form. You may also submit a request to exercise these rights by contacting us at 1-800-POLARIS and selecting option 3 and then option 9 (Monday to Friday, 8 am – 6 pm Central Time).

Please Note: To opt out of sharing of Personal Information for targeted advertising that takes place via cookies and similar technologies on one of our Sites, please visit the “Your Privacy Choices” or “Cookie Preferences” link on that Site. If you visit the Site from multiple browsers, you will need to access the link from each browser to opt out for that browser. To opt out of sharing of Personal Information for targeted advertising that does not take place via cookies and similar technologies, please submit a request using this request form. An authorized agent may initiate a request on your behalf through one of the above methods, but we will require written proof that the authorized agent has been authorized to act on your behalf or a copy of the power-of-attorney document granting that right. To the extent legally permitted, we may also require that you directly verify the identity and authority of the authorized agent.

Please note that most of these rights are not absolute, and our response may be limited as permitted by the CCPA. For example:

• Requests to exercise these rights are subject to our ability to reasonably verify your identity and request in light of the Personal Information relevant to the request and the requirements in the CCPA. Please note that we may ask for additional information to verify your request, including verification of your email address, before responding to your request. Please see our request form  for more information about our verification process.

• The right to have Personal Information deleted is subject to a number of exceptions set out in the CCPA, such as when we need to maintain the information to provide vehicles, products, or services you requested, or to comply with our legal obligations.

California residents also have the right, as set out in the CCPA, to not be discriminated against for exercising their rights under the CCPA.

California Shine the Light Law

Under California’s “Shine the Light Law,” California residents who provide Personal Information in obtaining vehicles, products, or services for personal, family, or household use, may request information once per calendar year about our disclosures of certain categories of Personal Information to third parties for their direct marketing purposes. To request this information from Polaris, please send an email message to [email protected] with “Request for California Privacy Information” in the subject line of your message. Please be aware that not all information is covered by the “Shine the Light” requirements, and only information on covered sharing will be included in our response

14. ADDITIONAL INFORMATION FOR COLORADO, CONNECTICUT, DELAWARE, FLORIDA, IOWA, MONTANA, NEBRASKA, NEVADA, NEW HAMPSHIRE, NEW JERSEY, OREGON, TEXAS, UTAH, AND VIRGINA RESIDENTS

Residents of these states have the right to make certain requests about their Personal Information. If you are a resident of the states listed above, you have a right to Access your personal data in a portable format, Correct any inaccuracies in your personal data, Delete your personal data, and Opt-Out of certain processing of your data for targeted advertising, sale, or some profiling decisions. You also have the right to not be discriminated against because you exercise any of your rights. If you would like to exercise these rights, please send an email message to [email protected] with the name of your state and Privacy Rights in the subject line of your message. Please note that we may ask for additional information to verify your request before responding to it.

Florida Consumers, in addition to the rights above, you have the right to Opt-Out of the collection or processing of sensitive data, or the collection of personal data through voice or facial recognition.

Iowa Consumers, in addition to the rights above, you have the right to Opt-Out of the processing of sensitive data.

15. ADDITIONAL INFORMATION FOR RESIDENTS OF THE EUROPEAN ECONOMIC AREA AND SWITZERLAND

The controllers for personal data covered by this Notice are Polaris Industries Inc., 2100 Highway 55, Medina, MN 55340, and as applicable, Polaris Sales Europe SARL, Place de l’Industrie 2 1180 Rolle – Switzerland.

The contact information for Polaris’ data protection officer is:

By mail: Polaris Sales Europe SARL, Place de l’Industrie 2 1180 Rolle – Switzerland,
Attention:  Data Protection Officer

By email: [email protected]

Polaris’ Lawful Basis for Processing Your Personal Data

Our lawful basis for processing personal data covered by this Notice will depend on the purposes of the processing. To the extent we process personal data because it is necessary to perform a contract with you (such as the RIDE COMMAND Terms of Service), our legal basis for that processing is that it is necessary for the performance of a contract with you.

When we are required to share personal data with law enforcement agencies or other governmental bodies, or we otherwise process personal data to comply with our legal obligations, we do so on the legal basis that we are under a legal obligation to do so.

We use consent as our basis for processing to the extent required by applicable law, or as we otherwise deem appropriate, for example, before we collect geolocation information from your mobile device.

We also process personal data on the lawful basis that it is necessary for Polaris’ legitimate business interests, which may include: providing, improving, developing, and promoting our vehicles, products, services, websites, and mobile applications; communicating with and otherwise managing our relationship with you; enhancing the safety and security of our vehicles, products, services, websites, mobile applications, employees, and others; and protecting Polaris and our business partners from wrongful conduct.

Your Individual Rights

In accordance with applicable laws in the European Economic Area and Switzerland, you have the following rights with respect to your personal data, which apply differently in different circumstances, and may be limited by local law: (i) right of access, (ii) right to correction, (iii) right to erasure, (iv) right to restriction of processing, (v) right to data portability, (vi) right to object to certain types of processing, and (vii) right to withdraw consent to certain types of processing. Most of these rights are not absolute. You may exercise these rights by submitting a request to us using this request form. If you make a request to exercise your rights, we will respond within one month but have the right to extend this period by two additional months, where necessary. If we extend the response period, we will let you know within one month from your request. Please note including verification of your email address, before responding to your request. Please see our request form for more information about our verification process. 

We will seek to address any complaints submitted to us using the contact information listed in section 14 “CONTACTING US” above. In addition, you have the right to lodge a complaint with your local supervisory authority or regulator.